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presupposition

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    Rhetoric & Omission Entry #0589

    The reason the word obviously does argumentative work

    It asserts that agreement already exists. Disputing the claim then requires the listener to also announce that they are the one who cannot see it.

    Adept
    The hidden part #0589

    The word adds no evidence. It converts disagreement from a claim about the proposition into an admission about yourself.

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    Naming & Sound Entry #0570

    The reason a name in the plural reads institutional

    A plural implies more than one of something — more partners, more sites, more people. The implication is grammatical and requires no evidence.

    Master
    The hidden part #0570

    A plural presupposes rather than asserts. Presuppositions are accepted in the act of understanding them, which is why nobody audits the grammar.

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