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self-concept

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    Scarcity & Queues Entry #0462

    The reason an invitation raises acceptance more than an offer

    An offer says the item is available. An invitation says the recipient was selected. The difference is not in the item but in the identity it assigns.

    Adept
    The hidden part #0462

    An offer presents a product. An invitation presents an identity. People accept identities faster than products.

    Open file
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    Habit Loops Entry #0313

    Why identity-based goals outlast outcome-based ones

    An outcome goal is satisfied and then finished. An identity has no completion point, so it keeps producing the behaviour after the target is met.

    Novice
    The hidden part #0313

    An outcome goal works until it is met. An identity has no state in which it has been met.

    Open file
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    Decision Architecture Entry #0142

    Why a signature at the top beats one at the bottom

    A signature at the end certifies statements already written. A signature at the start makes honesty salient while there is still something to be honest about.

    Adept
    The hidden part #0142

    An oath taken after the answers can only confirm them. Taken before, it is present while the answers are still being decided.

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    Achievement Architecture Entry #0724

    The reason a badge changes what you call yourself

    A badge attached to an identity label rewires self-description because the label provides a ready-made category that the user adopts as shorthand for who they are.

    Master
    The hidden part #0724

    A badge does not just mark what you did — it names what you are. And once named, you write to stay the person the badge says you became.

    Open file